Our Work.
Raye Marketing embarked on a transformative journey with Jalan Estate, a prominent property investment company in France. Tasked with leveraging social media to recruit investors to their property portfolio, our mission was to craft a compelling digital narrative that resonated with potential investors, showcasing the allure and potential of their properties across France.
Partnering with the Lilongwe Wildlife Trust, Raye Marketing delved into the realm of digital marketing to bolster their conservation efforts. Auditing their existing digital strategies, we strategised to enhance their online presence, focusing on recruiting new donors to support their vital conservation initiatives in Malawi. Our aim was to craft a captivating narrative that highlighted the Trust's impactful work while inspiring individuals to contribute to wildlife conservation.
Raye Marketing embarked on an exciting venture with Diageo to support the UK and Hong Kong markets with the launch of a new collectible set of rare whiskies, Prima & Ultima. Our task was to establish the tone of voice, identify target audiences, and outline a comprehensive communications strategy. With meticulous planning and strategic insights, we aimed to create a buzz and intrigue among whisky enthusiasts, setting the stage for a successful launch.
Tasked with devising an email marketing strategy for The Birley Clubs, Raye Marketing set out to create engaging content that resonated with members and encouraged repeat visits. With a focus on each of the five member clubs, our goal was to craft personalised and compelling narratives that captured the essence of the clubs, fostering a sense of exclusivity and community among members.
Raye Marketing spearheaded the resurgence of Pimm's No. 6 variant (Vodka Cup) in the UK, employing a comprehensive approach encompassing communications, PR, brand partnerships, and social media. Our goal was to reignite interest and generate intrigue surrounding this iconic beverage.